Emmy-nominated design & strategy for trailblazing brands

 
 

RECENT WORK

Branding & Strategy for NYC-based healthy fast-casual Latin-American chain

Branding & Strategy for NYC-based healthy fast-casual Latin-American chain

 
Branding & Strategy for maternal health start up

Branding & Strategy for maternal health start up

Branding & Strategy for alcohol delivery app that partners with small businesses

Branding & Strategy for alcohol delivery app that partners with small businesses

 
Branding for DC-based CPA firm empowering diverse-owned small businesses

Branding for DC-based CPA firm empowering diverse-owned small businesses

 
 

Transforming your brand vision into reality at every phase—no fluff, just results.

 
 

Your brand is more than a logo—it's the heartbeat of your business. We're here to help you create an identity that defies the odds, rises above the noise, and leaves a lasting impression.

 

Our brands have been noticed/featured by:

 
 

Ready to meet your
Partners-in-Brand?

 
 

As a close-knit team, we dedicate ourselves to creating exceptional experiences that deeply resonate with yours. We keep it real, get to know you personally, and genuinely immerse ourselves in your journey to success. 

 

Since 2018, we’ve supported 200+ brand transformations.

Here are some kind words some of clients had to say about partnering with us: 

 
 

“Afternoon Culture has been our #1 consultant for the Community Change brand for over two years. For every project and meeting, they bring a diverse and creative voice to our big and small endeavors. And as a bonus, Afternoon Culture has helped us update our project management style and make strategic decisions leading to a stronger brand.”

- Karla McLean, Senior Brand Manager, Community Change

“Working with Afternoon Culture is amazing! My favorite thing was how Kat asked insightful questions about my brand & ideal clients which created such a natural conversation. Then the team was able to take notes and pull out all the golden nuggets while Kat & I freely flowed in discussion. The result was a truly authentic representation of my brand & clients. It was immediately easier to speak to my audience & attract ideal clients.”

-Veronica Lamb, Founder, Alethiea


“Afternoon Culture is brilliant! This team had the perfect collaborative insight, experience, and strategy to bring our brand to life from our vision. Through their signature process, we discovered the brand’s identity, aesthetic, and values towards shaping a very useful branding plan and reaching our clients in a meaningful way. Our partnership has transformed the way we approach business and is invaluable to our success.”

- Jissel Ravelo, Founder, Upsoul